Re: [libreoffice-marketing] Re: Stable? Seriously?? Fw: [tdf-announce] The Document Foundation announces LibreOffice 3.6.2

Hi :)
I think it is important to clarify what the product is.  Then sell it for what it is.  As opposed 
to what we currently do, which is to 
1.  Find the Unique Selling Points of the product
and then 
2.  Try to sell it by making claims that more true of the other branch and not really true of the 
product being sold.  Oh, and ignore anything found out during 1.  

I would really love to never bring this subject up ever again but it depends largely on the 
accuracy of public announcements.  If they were true and fair then i wouldn't have to say anything. 
 
Regards from
Tom :)  






> ________________________________
> From: Marc Paré <marc@marcpare.com>
> To: marketing@global.libreoffice.org 
> Sent: Friday, 5 October 2012, 11:41
> Subject: [libreoffice-marketing] Re: Stable? Seriously?? Fw: [tdf-announce] The Document 
> Foundation announces LibreOffice 3.6.2
>
> Hi Charles,
>
> Le 2012-10-05 06:32, Charles-H. Schulz a écrit :
> > Tom,
> >
> > Hoping this will be the last time we discuss this on the marketing list,
> > and so that we can move on to actual marketing topics and work....
>
> To be fair to Tom, this is also a recurring topic from others. So, when I have time, if we can all 
> agree to this, I will put together a wiki page for reference. We can then point to the appropriate 
> wiki page for reference.
>
> How does this sound?
>
> This does not mean that I am suggesting that we not discuss it anymore, just that we all get the 
> facts down on paper so that we can have a more productive discussion on this topic should it come 
> up again.
>
> Cheers,
>
> Marc
>
> -- Marc Paré
> Marc@MarcPare.com
> http://www.parEntreprise.com
> parEntreprise.com Supports OpenDocument Formats (ODF)
> parEntreprise.com Supports http://www.LibreOffice.org
>
>
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