[us-marketing] Re: DVD as swag for upcoming OSCON

On Fri, 2012-06-29 at 16:23 +0100, Simon Phipps wrote:
> Thanks for this, Drew.
>
> On 29 Jun 2012, at 16:09, drew jensen wrote:
>
> > Hi,
> >
> > As folks likely know OSCON is coming up the middle of next month.
> >
> > Both Simon and Jean will be attending.
> >
> > The suggestion has been made to supply a disc image (or possibly on a 2
> > GB USB drive) for distribution at the conference.
> >
> > Ok - the first thing that came to mind was TIME - not a lot.
> >
> > First thought was to look to the libreoffice-na disk and see if that
> > might fit the bill. (Tim has been doing just a great job with that!)
> >
> > Looking at the possible use of a 2GB USB of course poses a bit of a
> > problem - I went ahead and pulled all of the files off the
> > libreoffice-na.us server for the Libo 3.5.4 distribution ONLY and
> > generated a svelt 5 GB image...not so good for our purpose here.
> >
> > I would like to propose we create a one-off use disk/USB image for the
> > OSCON conference.
> >
> > To get to that I did the following so far:
> >
> > 1) Given that LibreOffice IMO really needs to focus on brand building,
> > particularly in the MS Windows space I would first drop all the
> > platforms other then Windows.
>
> OSCON has a lot of Mac users, so if it's at all possible to shoehorn on the Mac DMG that would be 
> good.

Yeah - I thought about that - it would require bumping something else
out of the image, but that is OK with me.

> > 2) The current libreoffice-na disk includes additional OSS applications,
> > again I propose to drop everything not for Windows.
>
> What sort of thing are they? Even Windows add-ons probably aren't essential, and if it makes room 
> for the Mac version all the better.
you can see the original set at
http://libreoffice-na.us/English-3.5-installs/extras.html

I already ditched anything that was not the latest release for windows
from that list.

The larger prize, space wise, is in dictionaries and templates, I would
need to drop something from those to fit the MAC distribution files in I
think, even if I dumped all the extras.

> > 3) Documentation - again I would pare what is on the disk down. If there
> > is a 3.5 guide ready, then drop the older 3.3/3.x docs. DO NOT include
> > the odt files, only the pdf files.
> >
> > Did all that and updated the associated HTML files last night - this
> > gives me an ISO file of 2.4 GB. 
> >
> > This morning - 
> >
> > 4) The disk image included more then one portable LibreOffice images
> > included - I dropped all but the one of them (keeping the multi-language
> > file)
> >
> > 5) Ran through the other extra items, and again dropped all the files
> > other then the latest windows release.
> >
> > - and the current iso image stands at 1.9 GB.(though I think this will
> > still be to big for the 2GB USB when unpacked...so still needs a little
> > more weight loss.)
> >
> > I've also updated the DVD case artwork, the insert and the brochure for
> > version 3.5.4.
> >
> > The iso is currently uploading to the lo-portal.us server so folks can
> > take a look (not the final work) - it should be done in about 3 hours
> > and I will follow up with a URL as soon as it is.
> >
> > What I would propose is to go ahead and update this cover and the disk
> > label to show that it was distributed at OSCON 2012. I snagged some
> > artwork for doing this, not sure what steps (or rather who to ask) for
> > permission to do so from a trademark perspective - I'm hoping maybe
> > Simon could weigh in on that - if it seems like a good thing to do, and
> > I really think it is, the I could work on the artwork today.
>
> Happy to help. Since we're representing TDF, I don't think there will be any trademark problems 
> even if you use the marks with the TDF underline, but I'll wait for the gurus to chip in on that 
> too.

I meant if I include some OSCON marks, that is the trademark I'm
concerned with, not TDF.

> > So - this is a quick job of course and it will go better with help from
> > folks for sure - any thoughts or comments now would be appreciated -
> > otherwise, let's get this done, shall we.
>
> Great stuff.  I gather Friends of OpenDocument are willing to contribute to the costs of 
> production and delivery, and a friend of TDF in Portland has agreed to take delivery of 
> shipments. He can also help find a local production facility if you've not already got a 
> preference.
>
> S.



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