Re: Re: [libreoffice-marketing] Ideas wanted for "How we're different" part of new LibreOffice website

Hey hey,

I think James is on to something tbh:
*- Where we do have the advantage is on the community and freedom aspects
that truly separates LibreOffice from its proprietary counterparts. This is
the area I would 'evangelise.' Although this might not be a major
consideration for some as the Libre aspects might not outweigh the gratis
aspect.*

This is marketing isnt it? So lets try to market a little.

So...
OSS Advocates -> Advocate things -> (Logical step would be to give them
'advocacy rights'.)
This can take the form of maybe "Libre Certs that they can post on insta,
evil facebook, yada yada."

The new matrix movie is coming soon? It's not too hard to do a small
campaign that exploits the hype. Stick a pair of sunglasses on the ad,
write some copy about "freeing yourself" or something and maybe do some
counter if you want if how many we have "liberated".

Idk i'm just throwing ideas. Most are not too good but.

Thanks
Shaun


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On Tue, Dec 7, 2021 at 11:04 PM Simon Phipps <simon@webmink.com> wrote:

> This recent McKinsey article does an excellent job explaining the value of
> open source to enterprises:
>
> https://www.mckinsey.com/business-functions/mckinsey-digital/our-insights/open-source-e-commerce-the-next-wave-of-value-for-the-enterprise
>
> Cheers
>
> S.
>
> On Tue, Dec 7, 2021 at 2:20 PM Paolo Debortoli <paolo_debortoli@yahoo.com>
> wrote:
>
> > Hi. I strongly agree. I think that the message should be mainly like the
> > One posted for Red Hat Linux: "develop with us' (like for the features
> you
> > need); second bringing testimonials from institutions (like gen Solo from
> > italian army or the city of Munich, but not only); then talk about
> > scalability, compatibility, ability to spread (e.g. office, home,
> school).
> > Documentation and tutorial are important for institutions and
> professionals.
> > Some people for example Say Linux Is Better than Windows thanks to Better
> > documentation and tutorials.
> > 'free of charge' doesn't seem a very good motivatiion.
> > Thanks.
> > Paolo
> >
> >   Il lun, 6 dic, 2021 alle 23:26, James Harking<james.harking@gmail.com>
> > ha scritto:   Hi Marc,
> >
> > I'm a huge fan of Project Libre in general, although the aesthetics have
> > always seemed a little off to me, such as the large logo in the left
> corner
> > and the icons used, nit picking I guess and  just a personal opinion.
> >
> > What I wanted to highlight from this post is that there are a number of
> > complementary FLOSS projects that could naturally work together with some
> > collaboration. This would benefit everyone, I read a mail also a few
> weeks
> > ago about the ex maintainer of Mozilla Thunderbird creating a soft fork
> > (Betterbird) that is more focused and quicker to resolve bugs while
> > sticking to upstream.
> >
> > If all these projects support and promote each other then you will be
> > greater than the sum of your parts. I think when municipalities and
> > organisations are looking for replacements for Microsoft Office you need
> a
> > wider spread of software and some cross promotion will make all>
> >
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