Re: [us-marketing] Marketing Plan

On 05/14/2011 09:37 AM, drew wrote:
> Hi,
>
> Just wanted to try and pull some of what I see in emails from Carl,
> Craig, and others into something that can be acted on.
>
> One of those ideas it seems to me is actually putting together a
> marketing plan for our region.
>
> Much of what would be in a traditional plan is already done for us,
> items such as branding issues and the like.
>
> Other items, IMO, are not so clear:
>
> - identify a target market
> - short and long-term marketing strategies.
> - who does what, when, and with what
> - how do we measure our success in executing the plan
> (so we can adjust as needed)
>
> Just some quick ideas on this.
>
> Thanks
>
> Drew
Target areas - Hispanic people have stated that they feel left out for 
getting software and support in Spanish.




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