Re: [libreoffice-marketing] LibreOffice download page: updating the text

Hi,

Things evolve quickly, maybe some decisions need some refresh !
I have always seen this web page from version 5-6,
Some feedback should be appreciated. Is it this page still relevant ?
It's not clear for everyone that it's a community version, and you can't
easily ask
a backport of some bug fix, for example.

Regards,

Régis Perdreau



Le mer. 12 juin 2024 à 16:55, Italo Vignoli <italo@vignoli.org> a écrit :

> Although we respect every opinion, I would leave marketing decisions to
> people who have some marketing experience, and not to everyone (because
> marketing is a profession as much as software development, and I avoid
> to make comments to development decisions exactly because I know that I
> am not competent in that area).
>
> Of course, you are free to deploy the LibreOffice version you prefer,
> but this doesn't mean that your judgement is absolute and is valid for
> millions of users worlwide. Normal users, i.e. over 98% of all users,
> are scared by technical jargon and are not able to recognize a bug from
> a feature. We have to communicate to these users, and not to developers
> who perfectly know how to manage the software they use.
>
> So, with 42 years of marketing profession under my belt, I am rather
> tired to see people without any marketing understanding making comments
> about marketing decisions. We leave developemnt decisions to developers,
> please leave marketing decision to marketers.
>
> On 12/06/24 16:22, Justin Luth wrote:
> > I completely disagree with your definition of "stable". Stable in this
> > context means "it works just as good (or better) with my existing
> > documents as the version of LO that I want to upgrade from". It means no
> > regressions, no crashing, no surprises. It does not mean "no new
> > development" since nothing on the download page has "new development" in
> > it. This is important because EVERYTHING about the download page
> > revolves around the issue of whether one version is "more stable" than
> > the other version, and is the whole reason why people should chose
> > between "the older" and "the newer" version.
> >
> > FRESH is still only suitable for early adopters.  24.2 will only be
> > suitable for "everyone" when it reaches STILL status. (For me
> > personally, I don't even consider STILL to be stable and won't deploy it
> > until it has reach the last planned point release.) [I see that you have
> > dropped the FRESH/STILL wording, but the underlying concept is still
> > 100% valid.]
> >
> > By removing "early adopter", you actually confuse the issue, because now
> > there really is no distinction between what FRESH and STILL mean.
> >
> > It shouldn't be that hard for people to choose. Use the STILL version if
> > you just want to "do work". Use the FRESH version if you want to help
> > the community improve the product by testing and bug reporting.  It
> > doesn't get much clearer than the current "If you're a technology
> > enthusiast, early adopter or power user, this version is for you!". You
> > can only be confused about that if you don't know what an enthusiast or
> > an early adopter is. FRESH is for people who want to "Get Involved".
> > STILL is for people who want to "take".
> >
> > If you change the wording now, you will just confuse the issue in a
> > month, when 24.2.5 moves into STILL status, and 24.8 becomes the FRESH
> > version. Are you going to imply that 24.8.0 will be "ideal for everyone
> > and not just early adopters"? I certainly hope not.
> >
> > You need to get out of marketing mode. People are correct to believe
> > that 24.2 is "not stable" yet. You shouldn't be afraid to acknowledge
> > that. And until you acknowledge that, you will continue to make it
> > difficult for people to "decide" which of the two options to chose from.
> >
> > Justin
> >
> > On 6/12/24 8:51 AM, Mike Saunders wrote:
> > > Hi everyone,
> > >
> > > Check out the two boxes on the download page, for (currently) the
> > > LibreOffice 24.2 and 7.6 branches:
> > >
> > > https://www.libreoffice.org/download/download-libreoffice/
> > >
> > > We've heard from users on social media and at our info@ and download@
> > > addresses that they're confused which version to choose, or believe
> > > the 24.2 branch isn't stable etc. Obviously both branches are stable
> > > (in the sense that they don't change radically, and only receive bug
> > > and security fixes -- no new features in the middle of the branch).
> > >
> > > So let's look at updating the text for clarity! My initial suggestion:
> > >
> > >
> > > Newer branch (currently 24.2): The very latest version, with lots of
> > > new features and improvements.
> > >
> > > Older branch (currently 7.6): Our previous release, which we are still
> > > supporting. For business deployments, we strongly recommend getting
> > > long-term supported versions from our ecosystem.
> > >
> > >
> > > What do you think? Bear in mind that we want to keep the text short
> > > and snappy here!
> --
> Italo Vignoli - italo@vignoli.org
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