Hi Ian,
Le 28/04/13 06:20 AM, Ian Lynch a écrit :
It's more complex. It is different in different European countries.
Some have more central political control than others. eg in Germany
education is by the sixteen Länder in England individual schools have
local management. The details are even different in Scotland and
Wales. This is why it would make sense to find the country/region most
open to LO take up in its schools and put the effort into one place
and show how it works. Then show how it can be replicated and the
unique selling points (USPs). Target the easiest first, don't waste
time and effort on ones that are going to be nearly impossible. The
early adopters will make it easier for those to come on board later.
Once you identify the easiest target put all effort into a strategy
that will make it a "no brainer" for them to adopt. If you can do that
you have a chance.
I am not sure I agree; if this were the case, they would have moved to
OpenOffice already. I am more of the opinion that we should go to the
harder targets as they have a reason why they will not adopt. We need to
take a close look at the conditions that make them unable to adopt and
see if there is a way for us to accommodate these hurdles.
Also, most of the places that are having a problem moving on to our
LibreOffice are doing this for specific reasons, which they have found
that over their years of experience, despite the savings on licensing
fees, make it too difficult/inconvenient for the change -- don't forget,
they are not spending their own personal cash, but the cash that was
allotted by their funders/governments. Of these, I am suggesting that
one of the major hurdles is not having an LTS version. Something that,
IMO, if we really want to gain a foothold in larger markets, we need to
consider.
Rather than picking the easiest targets, we should be looking at the
tougher targets, which more than likely are the ones with the deeper
pockets in the educational field, and by finding a way to accommodate
them, we will more than likely gain the easier targets along way.
There is nothing more convincing that to see larger organizations move
to a new distro for the smaller ones to follow. The reverse is seldom true.
Cheers,
Marc
--
Marc Paré
Marc@MarcPare.com
http://www.parEntreprise.com
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