Dear LibreOffice teams,
My apologies if you have already got my message (below) - I tried
sending it a few days ago, but only seem to have succeeded in
subscribing to mailing lists!
From my message below, you can see I believe it is essential that the
LibreOffice main icon be replaced by one that aids in the recognition
and identity of LibreOffice, which I believe the current one icon fails
From some of the messages I've seen since subscribing (especially
marketing), it now seems to me that it is crucial that the icon is replaced.
I would suggest that the following are essential requirements of the
main icon for LibreOffice:
a) colourful and eye-catching, i.e. an attractive "wrapper".
b) equals (or at least hints at) the sophistication of the program.
c) something that aids with "brand" recognition.
I'm sure it is (and will continue to be) an uphill struggle to achieve
the recognition that Apache OpenOffice has automatically inherited from
its predecessor. Without an icon that helps to achieve this, I could
see a day when LibreOffice disappears into obscurity, and that would be
a great pity. It wouldn't be the first time a great product has failed,
not because it was unworthy, but it didn't have the recognition (and
therefore the following) necessary to carry it forward.
-------- Original Message --------
Subject: Re: LibreOffice Icon
Date: Tue, 23 Oct 2012 13:50:31 +0200
From: Florian Effenberger <firstname.lastname@example.org>
Organisation: The Document Foundation
To: Kingswells Computercraft <email@example.com>
thank you very much for your feedback and interest in LibreOffice! The
topic you raise fits very well for our design team, and I strongly
propose you get in touch with them directly.
All information as well as the official mailing list is available at
Kingswells Computercraft wrote on 2012-10-11 10:41:
Dear Document Foundation,
First, thank you so much for LibreOffice! I have been a user since
OpenOffice.org version 1.1.2, and I have recommended it to many friends
and customers over the years. I recognise LibreOffice to be the
legitimate successor to the earlier OpenOffice.org, and believe it to be
a better suite than the Oracle/Apache's version (I used both until recently).
I am writing to you today to plead with you to change the main program
icon currently in use for LibreOffice as I believe it is seriously
underwhelming! As an icon for the Document Foundation it says it all to
me - clear, simple, document. However, considering it as the "flag" or
"packaging" for LibreOffice, it is far too bland:
• It is not easy to pick out among hordes of other icons
• It lacks colour and warmth, is not striking or eye-catching
• It says nothing about the elegance and sophistication of LibreOffice
• It doesn't inspire confidence.
In my experience I often introduce LibreOffice as an alternative to
Microsoft Office to people who have never heard of it before. To these
new users, the desktop icon is the "shop window" for the application,
and it is frankly uninspiring! I have considered replacing the desktop
icon with another (third party) icon, but I am aware that this breaches
your guidelines about branding & icon usage, so I don't want to do that.
Please, please change the icon for something that does the application
Florian Effenberger, Chairman of the Board (Vorstandsvorsitzender)
Tel: +49 8341 99660880 | Mobile: +49 151 14424108
The Document Foundation, Zimmerstr. 69, 10117 Berlin, Germany
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- [libreoffice-marketing] Fwd: Re: LibreOffice Icon · Kingswells Computercraft
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