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Hi Graham, all,

On Tue, Nov 9, 2010 at 2:42 PM, Graham Lauder <> wrote:
The paper plane is cool, I like it better than the folded page, however that
is just an aesthetic judgement, from a practical branding POV the paper loses
under the uniqueness criteria.

IMO, the paper page is not a metaphor we should extend too much. The
Document Foundation/LibO logo is fine because it's close to the actual
symbol used for representing a wide variety of digital data formats.
However, a paper plane takes the metaphor too literally. LibreOffice
is a digital product; we're supposed to be living in the paperless age
(it's not the reality, I know, but it's not a bad thing to aspire to).
Linking the brand too closely with physical paper links it with the
past. I don't think there are many people out there who will embrace a
paper-based mascot (it won't be warm and cuddly - it'll give you

- Ivan.

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