Re: [libreoffice-marketing] LibO in Business

Yes I completely agree that adoption of Oasis format is crucial. If
Microsoft would faithfully translate the Oasis documents then that would
help as well as LO converting Microsoft document 100%.

As far as being aware of OpenOffice, many here in the States are aware of
it, most choose to buy Microsoft word because the functionality is more
advanced. OpenOffice to many is simply unfinished or lacking in features.
This and the fact that every major corporation uses MS Office exclusively,
so therefore all the archived documents are in MS format.

If LibreOffice can open and save in MS format without any loss of
formatting, LO would become much more feasible to major corporations and
universities.

-frank





On Tue, Oct 26, 2010 at 1:56 PM, Marc Paré <marc@marcpare.com> wrote:

> Le 2010-10-26 13:37, Italo Vignoli a écrit :
>
>  Frank Esposito wrote:
> >  Problems with adoption as far as I can ascertain are as follow:
> > >
> >
> > The single biggest problems with adoption is lack of awareness.
> >
> > It is possible to solve feature problems, it is not possible to solve
> > the lack of awareness.
> >
> > No one is going to install an unknown software, many are going to accept
> > feature limitations of a well known software.
> >
> > Please remember than in Europe, where the community has marketed the
> > product, market share is over 20%.
> >
> > In the US, where Sun has marketed the product, market share is 0%.
> >
> > Of course, improving features and UX are musts, but adoption is totally
> > connected to awareness.
> I think the largest hold back is the adoption of the Oasis document
> formats. If the opendoc formats were accepted then there would be fair
> competition. We will have some influence in marketing and if our approach is
> coordinated we could probably get a little more of LibO penetration in N.
> America.
>
> We just need to keep in mind that it is not just Libo that we are
> advocating but also the Oasis formats.
>
> Marc
>
>
>
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