Re: [us-marketing] US and Canada Marketing Project Ideas

On Oct 20, 2010, at 11:08 AM, Italo Vignoli wrote:

> Benjamin Horst wrote:
> > I've collected the following from many different sources and created some myself. Ultimately, 
> > they belong on a wiki page for our new group, but to start discussion, here are marketing 
> > projects I think we should consider!
> >
> > 1. Ongoing PR (styled after Italo Vignoli's work in Italy)
> > 2. Attend Events
> > 2.1 Tech Events (to attract project contributors)
> > 2.2 Education, Non-Profit, Government Events (to attract new LibO users)
> > 3. Universities
> > 3.1 Campus Representatives (styled after Mozilla's: http://www.spreadfirefox.com/studentreps)
> > 3.2 CIOs (biz dev-style direct promotion to the bigwigs)
> > 4. Advertising
> > 4.1 Subway/Transit Ads
> > 4.2 Freebee Google Ads (for nonprofits)
> > 4.3 Craig's List campaign (they did something for Firefox?)
> > 5. Social Media
> > 5.1 Facebook
> > 5.2 YouTube
> > 5.3 LinkedIn
> > 5.4 Custom campaigns (styled after SpreadFirefox)
>
> Hi Ben, if we manage to handle all of this, we will rule the world ;-)

That is our longterm goal! :) But we'll start with small bites.

-Ben

Benjamin Horst
bhorst@mac.com
646-464-2314 (Eastern)
www.solidoffice.com


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