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Re: [libreoffice-marketing] LibO in Business


Le 2010-10-26 13:37, Italo Vignoli a écrit :
Frank Esposito wrote:

Problems with adoption as far as I can ascertain are as follow:

The single biggest problems with adoption is lack of awareness.

It is possible to solve feature problems, it is not possible to solve
the lack of awareness.

No one is going to install an unknown software, many are going to accept
feature limitations of a well known software.

Please remember than in Europe, where the community has marketed the
product, market share is over 20%.

In the US, where Sun has marketed the product, market share is 0%.

Of course, improving features and UX are musts, but adoption is totally
connected to awareness.


I think the largest hold back is the adoption of the Oasis document formats. If the opendoc formats were accepted then there would be fair competition. We will have some influence in marketing and if our approach is coordinated we could probably get a little more of LibO penetration in N. America.

We just need to keep in mind that it is not just Libo that we are advocating but also the Oasis formats.

Marc


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Follow-Ups:
Re: [libreoffice-marketing] LibO in BusinessFrank Esposito <frankesposito@gmail.com>
Re: [libreoffice-marketing] LibO in BusinessDrew Jensen <drew@baseanswers.com>
References:
[libreoffice-marketing] LibO in BusinessMarc Paré <marc@marcpare.com>
Re: [libreoffice-marketing] LibO in BusinessFrank Esposito <frankesposito@gmail.com>
Re: [libreoffice-marketing] LibO in BusinessItalo Vignoli <italo.vignoli@gmail.com>
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