Re: Re: [libreoffice-marketing] Messaging for the 4.0

> > ---------- Forwarded message ----------
> > From: "Dave Johnson" <davefilms.us@gmail.com>
> > Date: Jan 26, 2013 7:58 PM
> > Subject: Re: [libreoffice-marketing] Messaging for the 4.0
> > To: "Charles-H. Schulz" <charles.schulz@documentfoundation.org>
> >
> > I have stated a slogan some time ago... "Libreoffice. Tools for real
> > life"..
> > On Jan 26, 2013 11:18 AM, "Charles-H. Schulz" <
> > charles.schulz@documentfoundation.org> wrote:
> >
> > > Hello,
> > >
> > > As discussed during our various calls we have three layers of
messaging
> > > (aside nice graphical elements):
> > > *  the PR itself, announcing the release
> > > *  the features page, directly based on the release notes on the wiki
> > > *  between 5 to 10 meta-features to be used as main elements for
anyone
> > >   checking out what the 4.0 is about. Basically these "meta -
features"
> > >   are pretty much the coolest features we have picked out of the
> > >   release, and turn them not into specific and well described
features,
> > >   but rather solutions or ideas. We (a small group of active marketing
> > >   team members) opened a wiki page, gathered what we thought were the
> > >   top features (and before you ask, this IS subjective) and turn them
> > >   into specific phrases, ideas, soundbites for the release.
> > >
> > > You can see the result there:
> > > https://wiki.documentfoundation.org/Marketing/40Messaging
> > > (aka Top Features) and we would like your input. Don't write ten more
> > > features or ten different features, just tell us if you feel there's
> > > something missing, or something sounds bad, or that we must have a
hole
> > > in our heads for not having picked this or that feature.
> > >
> > > Once this is done, we're shipping this as "prime content" to the
> > > website team, and it will go to the 4.0 landing page. The deadline is
> > > Monday 5 pm CET.

2013/1/27 Immanuel Giulea <giulea.immanuel@gmail.com>
> +1  to "Libreoffice. Tools for real life"..
>
> But I would change it to "Libreoffice. *Free *tools for real life"..

As the term free can have ambiguous meanings what about using 'Libre'
instead
"LibreOffice. *Libre* tools for real life"

"The only significant difference is use of the word "libre" instead of
"free" to distinguish the latter from the other meaning of "free" in
English: gratis or free of charge." http://freedomdefined.org/Libre

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