Re: [libreoffice-marketing] [V.4.0 ACTION ITEMS] Re: Messaging for the 4.0

Surprise surprise...
It shall be revealed this week.

Charles.


Dave Johnson <davefilms.us@gmail.com> a écrit :

> What is the new slogan?
>
> Sent from my iPad
>
> On Feb 3, 2013, at 6:12 AM, Marc Paré <marc@marcpare.com> wrote:
>
> > Just getting back to this. How are we doing?
> >
> > Le 2013-01-28 12:10, Charles-H. Schulz a écrit :
> > > Le lundi 28 janvier 2013 à 11:59 -0500, Marc Paré a écrit :
> > > > Le 2013-01-26 12:18, Charles-H. Schulz a écrit :
> > > > > Hello,
> > > > >
> > > > > As discussed during our various calls we have three layers of
> messaging
> > > > > (aside nice graphical elements):
> > > > > *  the PR itself, announcing the release
> > > > > *  the features page, directly based on the release notes on the
> wiki
> > > > > *  between 5 to 10 meta-features to be used as main elements for
> anyone
> > > > >    checking out what the 4.0 is about. Basically these "meta -
> features"
> > > > >    are pretty much the coolest features we have picked out of the
> > > > >    release, and turn them not into specific and well described
> features,
> > > > >    but rather solutions or ideas. We (a small group of active
> marketing
> > > > >    team members) opened a wiki page, gathered what we thought were
> the
> > > > >    top features (and before you ask, this IS subjective) and turn
> them
> > > > >    into specific phrases, ideas, soundbites for the release.
> > > > >
> > > > > You can see the result there:
> > > > > https://wiki.documentfoundation.org/Marketing/40Messaging
> > > > > (aka Top Features) and we would like your input. Don't write ten
> more
> > > > > features or ten different features, just tell us if you feel
> there's
> > > > > something missing, or something sounds bad, or that we must have a
> hole
> > > > > in our heads for not having picked this or that feature.
> > > > >
> > > > > Once this is done, we're shipping this as "prime content" to the
> > > > > website team, and it will go to the 4.0 landing page. The deadline
> is
> > > > > Monday 5 pm CET.
> > > > >
> > > > > Thanks,
> > > >
> > > > Charles: At this point, is there anything else that you need for
> this page?
> > > I don't think so. In terms of material we need:
> > > - the final visual elements (splashscreens, etc.)
> >
> > -- splashscreen has been rescheduled for one of the next update to
> v.4.0 perhaps v4.1
> > > - screenshots
> >
> > -- are the screenshots from the v.4.0 sufficient enough? Why do we
> need these for the marketing team?
> > > - one video
> >
> > -- CMIS video by Leig -- done! Good job too! Thanks Leif!!!!
> >
> > > - the website (well under way at least for the temporary homepage).
> >
> > -- we still need to see a newere update, preferably on the staging
> site. Some members (Michael Meeks) would like to see if before the
> release date, and on the staging site if possible.
> > > - the slogan (private marketing list)
> >
> > -- slogan done and will appear on the release date.
> >
> > > - the features page
> >
> > -- features page is done for EN. The DE, FR, ES teams are hard at
> work and will probably have theirs done by the release date. Not sure
> about the PT-BR team (Eliane ???), I have not heard of any other teams
> who are working to have their features page ready by the release date
> (the dev release date says it will be Feb 6 BUT this is only if the
> latest versions are good, not sure yet if the latest is good ... Tim
> submitted a problem with printers not showing up in the printer list on
> Win version. Doh!
> > > Side items such as interviews are on a separate track.
> >
> > -- interviews -- not sure if the release date interviews will be
> ready? Charles
> > > When we have the visual elements, the slogan I'll pack them up with
> the
> > > text (see my previous mail) of the meta features and the website
> team
> > > will use them for the new pages.
> > >
> > > Best,
> > >
> > > Charles.
> >
> > Are there any other items that we should work on?
> >
> > Marc
> >
> >
> > -- 
> > Marc Paré
> > Marc@MarcPare.com
> > http://www.parEntreprise.com
> > parEntreprise.com Supports OpenDocument Formats (ODF)
> > parEntreprise.com Supports http://www.LibreOffice.org
> >
> >
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