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Hi Charles,

Le 2013-01-14 12:25, Marc Paré a écrit :
Hi Charles

Le 2013-01-14 11:46, Charles-H. Schulz a écrit :

Thanks!

So just to keep the list complete and for clarity, it now looks like
this:

First:
* blog about an interesting "LibreOffice" article/event/etc on the
Marketing Blog (this will act as our "main teaser") linking to the
original website

Second: post a message on the following linking to our official
Marketing Blog. But these posts would have to be considerably shorter in
content to the blog teaser.

** Our official Facebook group
** Our official Google + community
** The official TDF Google + page
** The Libreoffice subreddit
** The Open Source subreddit
** Our official TDF Twitter: @tdforg
** Our official LibreOffice Twitter: @libreoffice

Unless there are others we can work out the process or just test-try it
to see if it suits our needs.


The more I think about it, the less I think the marketing blog is the
right place. Let me explain my perception. blog.documentfoundation.org
is very well followed and it's there where people get their news. The
second place they get the news is through our twitter and identi.ca
accounts, Facebook and Google +. Then comes the Reddit galaxy.

I'm afraid that our marketing blog is not known by many.

May I thus suggest two approaches:
- we post more on the blog.documentfoundation.org
- we handle the marketing blog as a more "specific" and focused blog,
and handle our social networks in an autonomous way, that is, without
the marketing blog being some sort of central point.

What do you think?

Charles.


Our blog as well as the doc team's blog are tied to our planet[1]. This
is where we are read. I don't believe we would be on anyone's reading
list unless we were of particular marketing interest to them. I don't
believe that we would ever be of any peculiar interest for long to the
general public.

It all depends on one's strategic perception of the marketing team blog.
Is is a place where we use to disseminate materials of importance to the
popularity/growth of the project (media articles, 3rd party materials
such as Klaibson's tables announced on this list etc.) OR is the blog to
be used of information dealing with primarily of LibreOffice marketing
specifics.

My initial question, was, as a marketing team, what to do with the
information we receive periodically from the media and 3rd party news of
LibreOffice compatible products? If as a team, we decide to post these
on a marketing-team-run blog, would this be desirable?

Quite honestly, any individual could put up their own blog, do the same
and apply to join our planet. But, do we want to take this up as a
marketing task ourselves? Is this something that we could use
strategically? We used to keep track of it on our wiki, which was useful
at the time it was being done. Do we want to resurrect it in another
more strategic form?

Should we then run two marketing blogs? One for marketing specifics and
another for dissemination of materials for the public? Would this be
strategically interesting for us to do?

Cheers,

Marc

[1] http://planet.documentfoundation.org/



If we can decide on the process, I can take care of managing it on our list for the events/articles that are worth blogging/talking about. We just need to decide on which blog site to announce the events/articles.

I believe we have some marketing members on this list who would be interested in helping out with the dissemination of our events and articles on our different channels.

Cheers,

Marc




--
Marc Paré
Marc@MarcPare.com
http://www.parEntreprise.com
parEntreprise.com Supports OpenDocument Formats (ODF)
parEntreprise.com Supports http://www.LibreOffice.org


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