Re: [libreoffice-marketing] "LibreOffice Magazine" -- official monthly magazine to the LibreOffice world

On Mon, 29 Nov 2010 10:46:02 -0600, Benjamin Horst <bhorst@mac.com> wrote:

> On Nov 29, 2010, at 11:22 AM, Andy Brown wrote:
> > On Mon Nov 29 2010 08:12:42 GMT-0800 (PST)  Benjamin Horst wrote:
> > > On Nov 27, 2010, at 9:33 PM, Danishka Navin wrote:
> > > > On Sun, Nov 28, 2010 at 1:30 AM, Sadiq Saif <sadiq.9541@gmail.com>  
> > > > wrote:
> > > >
> > > > > I agree with Dhiren here. It might be difficult to produce unique and
> > > > > interesting content for the duration of one month.
> > > > >
> > > > > Also, I assume the magazine will be in PDF format?
> > > > we can add PDF option but just plain text email would be good for low
> > > > bandwidth users.
> > > >
> > > > We can cover;
> > > >
> > > > New Features
> > > > Community Events
> > > > An Interview
> > > > LibreOffice Tips
> > > > Success Stories
> > > As a email newsletter, this concept matches perfectly with the idea of  
> > > an end user-focused broadcast email that I've been considering. We  
> > > would collect user email addresses when they download LibO from our  
> > > site, and add them to our mailing list. A precedent for this is the  
> > > open source project Miro ( http://getmiro.com/ ). Click the download  
> > > button on the homepage and you'll start downloading the app. While  
> > > waiting, the page suggests you enter your email address, and they add  
> > > you to the mailing list. Every month or so, they send a newsletter  
> > > email, in HTML format, with news, reminders, events, etc. It's a good  
> > > way to keep users mindful of the application and project. I think it  
> > > would work for us too.
> > > -Ben
> >
> > As long as it is made clear to the user what they are getting and that  
> > it is not required to download the program.
>
> Yes, this is a very important point!
>
> -Ben
>
> Benjamin Horst
> bhorst@mac.com
> 646-464-2314 (Eastern)
> www.solidoffice.com

AFAIK there was an OOo newsletter, we used a Google Friend Connect  
solution that offers you Newsletter options. However what we saw is that  
there was too many venues to keep people informed. For example, we had  
certain subscribers to Google Connect, others to directly the announce@  
lists, and other group was on our Facebook/Linkedin groups. So in the end  
it was a bit of a checklist strategy/ cut and paste solution to inform  
everyone. Sure there were certain solutions like Ping.fm to have every  
social network updated but it can only go so far and didnt use all of the  
Facebook tools like Group updates or Friend Connect Newsletter.

A different effort in a magazine is that there is a more thorough  
information articles and also is more visually acceptable. I am not sure  
it has to be a montly issue however. Like people said, there is not enough  
content. But having a good tackle on the planet, the tweets and other  
media articles and success stories I think it can be done at least  
bimonthly.

I would also look into other magazine efforts like Ubuntu Magazine, Fedora  
Magazine etc. Distrowatch.com has a good compilation of FLOSS magazines.

http://dl.fullcirclemagazine.org/issue43_en.pdf
http://wiki.opensuse.org/Archive:Weekly_news_151
http://fedoraproject.org/wiki/FWN/Issue253
http://debian.org/News/project/2010/16/

--
Alexandro Colorado

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