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On 12/25/2010 02:57 PM, Italo Vignoli wrote:
On 12/25/2010 10:06 PM, Jeff Chimene wrote:

To be clear, you see my volunteer work more as technology evangelism
than strictly marketing?

Absolutely not, apart from the fact that evangelism is a key part of
marketing. Unfortunately, we cannot make the editing process of press
releases as transparent as we would like, and at the moment there is a
private mailing list for this task, but the participation to this list
is open to community members that make significant contributions. In the
US, we need more people to support our PR efforts, so you are welcome to
the group.

Well, that's why I'm here!

I certainly don't mind evangelism, I'm just trying to determine the
boundaries (bu I think you already knew that).

I've been contemplating the driving arguments for libO in a target
audience. My ideal user:
        o works in the public space
        o wondering if this whole "cloud thing" is worth investigating, but are
wary of  abandoning existing dedicated desktop software.
        o wants to get off the upgrade treadmill
        o wants to shift expenses from licensing
        o wants to use open data formats, esp. with respect to archiving
structured data
        o might resonate with the freedom that accompanies source code availability
        o rely on tech specialists to recommend/install/support software on
their behalf

So, I'm contemplating a press release that would attract the attention
of this ideal user.

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