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Robinson Tryon wrote on 2013-07-15 16:41:

AFAIK this type of icon has become somewhat pervasive as a generic
"PDF" icon (even though it does look a lot/exactly like the old Adobe
Acrobat icon :-)

I might not be sensible enough towards the Free PDF Reader topic, but I also think that that icon is a generic one, recognized by everyone. Still, I wanted to share the request with this list.

I don't see a link or text on that page that promotes Adobe Reader.
Are there links inside the PDFs we distribute, or?

Neither do I - it seems it's just the logo.

Now that I read more about the PDF Readers campaign, it looks like
they want us to link to their page. Right now we just show PDF-esque
icons that (along with the text) link to a particular document, and I
think this approach is cleanest.


1) Consider replacing the icons with something from here:
(perhaps this:

I think nobody will recognize it then, but maybe it's just me...

2) Consider putting a single link to the PDF Readers page either on
the top of the bottom of the page.

That sounds like a good compromise to me - linking to their campaign, but not changing the logos. The average user will not recognize their logos...

P.S. The idea behind the PDF Readers campaign is interesting, and I
wonder if it could be helpful for us to spread adoption of ODF and
LibreOffice as well. What do people think about us chatting w/FSFE
about running a similar campaign for the ODF family of file formats?

Probably something for the marketing list to discuss :)


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