Re: [libreoffice-website] Re: US marketing mailing list on website

On Mon, 2011-02-14 at 15:19 +0100, Friedrich Strohmaier wrote:
> Hi Italo, *,
>
> Italo Vignoli schrieb:
>
> > The US marketing team is a top priority for North America, which is a
> > key market. There is a reason behind this priority: getting visibility
> > in the US brings a better visibility in other geographies, as many US
> > articles are translated into local languages (the single eWeek article
> > after the launch has been published in several European countries in
> > the local language, without any additional effort on our side).
>
> I'm with You beeing glad to see US-American activities in this project,
> and - no question - we should breed that little plant carefully.
>
> Concerns are about the way the website change *again* happened here.
> I remember an early discussion in which it was pointed out, that
> marketing is a matter not only of the language but rather strongly of
> the target *region*.
>
> If the US are a leading market affecting other markets I'd assume the
> Change in question is not a very effective means to take account of that
> fact.
>
> I wonder whether this is the final result of a genuine discussion.
> Can You point me where it took place?
> I'd expect a more refined result from our (global) marketing team. ;o))

On this one very specific issue - no, I't could not be construed that
way - although it was a quick discussion.

One person had some difficulty connecting the ML - now mind you many
others have found it just fine. The idea that this one situation points
to people knowing what a wiki is and what it is not is silly.

Another person asked on the US list, how does someone even know there is
a US Marketing list? Good question actually.

Well - I pointed out it was listed on the Wiki.

Now we could have a discussion about how it is listed and why it is easy
to see that many people would not find it with a search or browsing. But
that is not really the point of this email.

Fine - so this person suggested it should go on the website, somewhere.

David got that request - and not realizing that he was doing something
so egregiousness as to warrant an other community member to run to their
NL list and issue a call for action, actually handled it in a way that
made sense to him. Drat - the idea of individual action being such a bad
thing, is a concept that must be learned by most English speakers it
seems, so there you go I give one point. 

Of course if the idea had instead been posted to the ML it would of
played out differently - first it would of been ignored, failing that
then we would of have pretty much the same conversation.

So there you go - does this 'mistake' on David's part warrant much ado,
in and of itself - nah, I don't see how.

Thanks

Drew

> [.. more good reasons for estimating the US as leading market for
> LibreOffice ..]
>
> > Marketing in the US brings in visibility in other markets, but not
> > vice versa, and therefore is a priority. Marketing in other
> > geographies is easier, also because the US are the home market for
> > Microsoft.
>
> > I hope this explains the issue.
>
> It explains why You propose to estimate the US market playing a special
> role, but it doesn't explain, why *that* action was choosen! :o))
>
> > In any case, I think that for the first few months we should have as
> > many informations as these ones - helping newcomers to understand
> > where they should go - on the web site.
>
> agreed exccluding "as these ones" and "the first few months". 
>
> If Your above sentence was:
> <modified>
> In any case, I think that we should have as many informations helping
> newcomers to understand where they should go - on the web site.
> </modified>
>  
> I'm very shure no objections came up ;o))).
>
> > Many users have never heard about wikis, and will never look for infos
> > inside a wiki.
>
> That sounds funny and I think this is a very particular issue of the US
> market and should be handled on the US only marketing site ;o)).
>
> Again: I agree with You, that we should take care for that plantlet. 
> But I expect better results doing so in a common effort.
>
>
> Gruß/regards
> -- 
> Friedrich
> Libreoffice-Box http://libreofficebox.org/
> LibreOffice and more on CD/DVD images
> (german version already started)



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