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On 05/31/2012 08:59 AM, Tom Davies wrote:
Hi :)
Please can we try to keep this mailing-list "family friendly"?  It is a good point that marketing 
and PR often needs to say things that are not always objective or quantifiable.  A salesman's 
claim that something is 100% is not the same as a programmers idea of 100% and neither may bear 
any relation to what wide-eyed-end-users feel that they experience.  
Also, even if the benchmark testing is quantifiable and the speed
increase is very significant users will find the speed increase
variable. What does 100% faster really mean?

Personally i think that when marketing people assign numbers to things they tend to make a 
complete mess and so they should avoid it.  It is why we now have measurements such as GiB, MiB 
etc compared to GB, MB etc.  While the "i" is meant to mean absolutely right this time honest 
guv" marketing people just misuse it just as they misused the original ones so we still don't 
know whether people mean
1 GB = 1024 MB or just 1000MB 
compounded by not knowing if those MBs are 1024 Kb or not, so quoted figures for any measurements 
can end up being completely useless and nothing to do with real size.  

Why can't they just say things like "A LOT faster"??  Why drag in numbers that are likely to be 
proven wrong in certain/all cases?
Regards from
Tom :)

Jay Lozier

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