Re: [libreoffice-marketing] Introduction

Hi Mike and Italo

To clear up any confusion, my comment about not receiving any reply to previous questions about 
audiences referred to an exchange on this list on Dec 1, where no one responded to my question, so 
nearly three months ago. This wasn't 24 hours. I'm glad things seem to be moving this time.

As per my previous email, I'll develop some messaging per audience, based round the previous 
comments and other material on the website, to circulate. When it's done, it will be a kind of 
library of approved content for designers and other people to drop into what they're doing so the 
messaging is consistent and volunteers aren't spending time reinventing the wheel.

Hope that's clear.

Matt


On Thu, 26 Feb 2026, at 5:31 AM, Italo Vignoli wrote:
> Hi Matt, contributing to open source projects in the area of marketing is not like consulting to 
> a regular business, so please expect delays and/or replies which may look weird. Most of the 
> people in the project do not have any kind of marketing background, and in some cases see 
> marketing as an issue rather than an opportunity.
>
> In addition, many people are volunteers, and people who are paid like Mike and me do not work 
> full time, and do cover all continents, talking with journalists, supporting local communities, 
> handling branding issues, preparing announcements, managing marketing budgets, speaking at 
> conferences, representing TDF at global level (EU, governments, NGOs, ...), writing blog posts, 
> preparing slide decks for events, writing the Annual Report, and organizing LibreOffice 
> Conferences.
>
> I may have missed some tasks, but I am definitely involved almost on a daily basis on all the 
> above tasks. Mike is focusing on slightly different tasks, but the overall workload is the same. 
> All this, with a marketing budget close to zero euro (if compared to any competitor's marketing 
> budget).
>
> So, please be patient. In open source projects, patience is one of the most important assets of 
> good contributors.
>
> All that said, I think it makes sense to have a call in early March to discuss about future 
> marketing activities.
>
> Best regards, Italo
>
> On 2/25/26 13:29, strange.flute9055@fastmail.com wrote:
> > And again... All goes quiet. That's why I can't help. 
> >
> > On Tue, 24 Feb 2026, at 10:55 AM, strange.flute9055@fastmail.com wrote:
> > > I'd be interested to know about audiences too, as a copywriter keen to 
> > > help out. I've asked before but there's been no answer.
> > >
> > > Matt
> > >
> > > On Tue, 24 Feb 2026, at 1:03 PM, Sebastian Brower wrote:
> > > > Hi Mike,
> > > >
> > > > Thanks for sending those links. I took a look at the schools and university
> > > > flyers and i think they are really good - Especially the modern design. I
> > > > have some areas I believe I can improve upon and would love to take a shot
> > > > myself. Any source files would be a great help. Also would you mind letting
> > > > me know the target audience for the flyer? Are we targeting an average
> > > > student or a tech-savvy one?
> > > >
> > > > Thank you,
> > > > Sebastian
> > > >
> > > > On Tue, Feb 24, 2026 at 2:34 AM Mike Saunders <
> > > > mike.saunders@documentfoundation.org> wrote:
> > > >
> > > > > Hi Sebastian,
> > > > >
> > > > > On 20/02/2026 11:29, Sebastian Brower wrote:
> > > > >  >
> > > > > > The main areas that I would like to work on: flyers and graphics
> > > > > Great, thanks for offering to help! We have flyers that we hand out at
> > > > > events, in various languages, such as:
> > > > >
> > > > >
> > > > > https://blog.documentfoundation.org/blog/2021/04/23/libreoffice-flyers-for-schools-and-universities-help-us-to-hand-them-out/
> > > > >
> > > > > And a more modern design:
> > > > >
> > > > >
> > > > > https://blog.documentfoundation.org/blog/2021/07/15/libreoffice-flyer-for-schools-and-universities-extra-design/
> > > > >
> > > > > What do you think? If you'd like to work on improved designs, I can send
> > > > > you the source file.
> > > > >
> > > > > Regarding graphics, we have recently contracted a design agency to
> > > > > improve our graphics, creating things more consistent with our branding,
> > > > > like:
> > > > >
> > > > >
> > > > > https://blog.documentfoundation.org/wp-content/uploads/2026/02/LO_26_2-light.png
> > > > >
> > > > > But of course, there's lots to do. Is there anything in particular
> > > > > you've seen, that you'd like to work on, or could be improved?
> > > > >
> > > > > Cheers!
> > > > > Mike
> > > > -- 
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> -- 
> Italo Vignoli - LibreOffice Marketing & PR
> mobile/signal/telegram +39.348.5653829
> email italo@libreoffice.org

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