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Hi :)
Is Ingram a replacement for Lulu or could it be used in addition to Lulu?
Either way it sounds like a good subject to bring up on the documentation
mailing list itself, or/and on the general discussion mailing list, i

(of course capital-letters / upper-case is only to help make it more
human-readable.  Email systems convert all upper-case to lower-case)

The published guides are already in the Apple store and the Ubuntu one.
Sometimes such stores don't allow items to be free so there is a small
charge for them there - hopefully enough to cover time and resources as
well as the cost of getting the guides into those stores.  It has only just
occurred to me that it might be good to get the guides into the Google
Playstore too, if that is possible = so i might mention that on the
Documentation Mailing List unless Jonathon (Toki) manages to do so first.

If anyone knows of other places it would be good to have the published
guides then please email the Documentation Team;

The aim is to be seen.  The published guides look very nice when printed by
Lulu.  They make the MS Office ones look old, tired, overly-expensive and
bloated.  Even after the LibreOffice published guides have been "thumbed
through" quite a bit they still look cleaner, much more modern and
attractive.  So it's more about advertising, marketing and generally being
seen out in the world = it's not about making a profit, but if that happens
too then i guess it's a help.

When the Documentation Team first discussed getting the guides printed and
"out there" there was no money available for documentation so i think Jean
Weber ended-up paying to get us into Lulu out of her own pocket.  Hopefully
she has since reclaimed those costs!  After that had generated enough money
she was able to use the money to pay the tariffs to get the guides into the
other stores.

So there are 3 good reasons why the Documentation Team used the Lulu
bookstore from so early on.  However now that some money has been generated
it should be possible to get the guides into some other stores (and maybe
other places too) in order to be seen more widely.

Regards from
Tom :)

On 27 March 2016 at 04:31, toki <> wrote:

On 26/03/2016 23:37, anne-ology wrote:

These guides do generate a sundry, but useful, amount of income for the
TDF and wider LibreOffice community.
  [huh ???]

The slightly inaccurate, but easier to explain answer, is that dead tree
guides are printed and distributed by Lulu.(^1) Consequently, they are
available on Amazon(^2), and a few other Internet only sites.

Periodically Jean publishes a financial report, that says how many
copies were sold, how much revenue was generated, and where that revenue

^1: Personally, I think that ODF should go directly to Ingram Express.
Whilst both the initial cost, and annual cost would be slightly higher,
that is more than offset by both the greater distribution presence that
Ingram offers, and slush pile quality reputation that Lulu currently

^2: Whilst indie authors have a fascination with "the amazon strategy",
that strategy was formulated for specific fiction genres. Currently, the
Amazon strategy only works with CreateSpace, not Ingram Express. Were
Amazon to retweak their ordering algorithm to favour Ingram Express over
CreateSpace, using Ingram Express might, once again, become a viable
part of the  Amazon Strategy.


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