Re: [libreoffice-marketing] Fwd: LibO DVD fulfillment web-page

Our competitors are selling their product for about $50 per unit and many people 
would say that by selling for less we are saying our product is worth that much 
less.  Their logic is that if product A costs $50 then it is worth $50 and if 
product B sells at $5 then product A is 'obviously' the better product.

Selling the product for $1.25 is insultingly low and really says the product is 
not really worth buying at all!

The Free Software Foundation is not against people selling or profiting from 
Free/OpenSource software.  The GPL is not against it either.  The caveat is that 
when the product is sold (or even given away) the potential recipient is given 
the address of where they can get a copy of the Source Code.  Personally i would 
tend to go further and give them the address of where they can download the 
product for free.

When selling the product it would be ideal if the 'vendor' could keep a fair 
profit in addition to covering costs.  How else are we going to get established 
distribution networks to sell the product?  If established retailers are never 
going to sell the product then what other distribution networks are we going to 
use?  Perhaps we should rely on drug-dealers or some similar dodgy-looking 
network to take care of pushing our product for us!

Yes, ideally some of that money would go back into TDF but at the very least 
some needs to cover the costs, including time & effort, storage and all the rest 
of the costs that people don't notice when they are committed to to fighting for 
a good cause.

I would say $5 or even $10 is about right, or £5 or £10 in the Uk.  It is just 
enough to make people realise that it is a legitimate product without being as 
much as the market would be willing to spend if they realised how good the 
product is.
Regards from
Tom :)




________________________________
From: Dave Johnson <davefilms.us@gmail.com>
To: marketing@libreoffice.org
Sent: Sun, 26 December, 2010 13:47:53
Subject: Re: [libreoffice-marketing] Fwd: LibO DVD fulfillment web-page

I am not officialy sanctioned. I am selling at cost and $1.50 per unit
donation to the TDF.

Dave Johnson

On Dec 25, 2010 11:21 PM, "Michael Wheatland" <michael@wheatland.com.au>
wrote:

On Sun, Dec 26, 2010 at 10:23 AM, Dave Johnson <davefilms.us@gmail.com>
wrote:
> > > Just FYI... The D...
Dave,
I didn't realise that the Marketing team had assigned an official DVD
distributor. Congratulations if this is the case.

I know there was discussion about this a few months ago on the
marketing list, and I know that we are creating and selling the
documentation through a not for profit organisation based in
Australia.
How much will the DVD be selling for, and what percentage of any
profit will be contributed back to The Document Foundation?

Thanks,
Michael Wheatland

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