Re: [libreoffice-marketing] Introduction

Hi Nigel,

Welcome to the community, and thanks for providing some background on
what you've been involved with! I'm Mike, originally from Cumbria but
now living in Munich, and have been working at The Document Foundation
for a few years. I work with Italo Vignoli and other community members
on marketing materials, videos, events, social media, community outreach
and so forth.

Yes, you're right that LibreOffice is an easier "sell" than Linux as it
doesn't require changing a whole underlying system. Still, I find that
some people are sceptical about free things. On social media, we often
get questions like "How does LibreOffice compare to X?" or "How well
will LibreOffice work with my files?" -- To which I always respond, why
not just try it and see... You have nothing to lose :-)

If you're especially interested in marketing Linux in written form, we
in the community have often talked about creating articles about
LibreOffice features, that websites and magazines can then use as a
quick source of content. It could be a good way to spread the word, and
highlight some of the many things that LibreOffice does better than the
competition.

What do you think? Feel free to join our next marketing call, or indeed
we could have a chat on the phone at some point if you like.

Cheers!
Mike


On 28/10/2018 16:04, Nigel Verity wrote:
> Hi
>
> I have just registered with the marketing group, so I thought I'd introduce myself.
>
> I am Nigel Verity from Shropshire, England but called "Nige" by everybody. I've done a few HPR 
> episodes under the alias of "Beeza".
>
> I've worked in a variety of fields including diplomacy, commerce, software development, tech 
> writing and running art shows. Of these my longest spell was over 20 years in the defence 
> industry developing and troubleshooting logistics tools. Right now I am self-employed, doing ad 
> hoc tech writing, website development and IT consultancy - the latter specialising in simplifying 
> business processes and reducing costs. Promoting the use of FLOSS plays a big part of that, 
> though the "Free Libre" part is sometimes harder to push than the free (cost) and open source 
> aspects.
>
> Making the case for LibreOffice is usually the easiest "sell" as it does not require users to 
> adopt a different operating system. To be honest, though, I am never entirely happy saying that 
> LibreOffice is "just like" MS Office because that gives the impression it is an MS Office clone, 
> which we all know it clearly isn't.
>
> I would like to get involved with marketing LibreOffice because I would like to be able to 
> develop a different angle showing not just the areas of functional overlap with MS Office but 
> also differentiators to make the case for LibreOffice in its own right.
>
> Cheers
>
> Nige

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